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July 25, 2008 7:27 AM

Ad Watch: Gatorade Counts

With all the talk about Yao, the shoe giants and nationalism, I've left out one key Olympic sponsor in The Rocky Olympic blog's Ad Watch: Gatorade.  They'll be omnipresent at these Games, and judging by their new national ad, they're hoping to be just as big a player in China beyond these Olympics.  The campaign is called "Sports Beyond 2008":

 

And please, correct me if I'm wrong, but is that background music a Chinese cover of K.T. Tunstall's "Black Horse and The Cherry Tree"?


Discussion

  • October 16, 2010

    10:22 PM

    Kandi Heagney writes:

    thanks for the inspiration, I was stressed at work but i learnt that life is about living to the fullest and enjoying every moment. Thanks allot.

  • November 8, 2011

    1:52 AM

    tworzenie stron www RzeszĂłw writes:

    Hey, you used to write great, but the last several posts have been kinda boringˇK I miss your tremendous writings. Past several posts are just a little out of track! come on!

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This page contains a single entry by Dan Oshinsky published on July 25, 2008 7:27 AM.

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