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August 22, 2008 9:49 AM

Ad Watch: Huh?

I do not entirely understand what is going on in the ad below. I do not know what is being advertised. But I do know that this spot for China Merchant's Bank is getting a lot of air time here in Beijing.

I can say this in response to the second scene in the ad: seat belts really aren't that popular here. Many taxis -- the majority of which Hyundais and Volkswagens -- don't even offer them.

Here's your ad:





Discussion

  • August 22, 2008

    10:08 AM

    Jenny writes:

    Since I speak Chinese, I can tell you what it says.

    "boy and girl

    husband and wife

    stranger and stranger

    we and the world

    because we have never been alone

    CMB bank invites you ...

    2008, to be one with the world"


    This is the bank's "feel good" commercial, based around this Olympic's theme of "one world, one dream".

    Artistically, it's done rather nicely.

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